Archive for January, 2008

Injuries …. oh the places you won’t go

Seems obvious that war photographers are by far those that sustain the most frequent and severe injuries among us. The work that they do is unparalleled in terms of risk and exposure. That is only confirmed with the frequency, particularly these conflicted days, that the media brings to light stories on wounded or missing journalists. I applaud everyone that makes that work happen day in and day out.

Though not in that realm myself, I’ve always considered myself lucky for the very few ‘penalties’ I’ve received from the work and lifestyle I pursue. And this despite the fact that I’ve never been good at believing without attempting. You look at mountain bikers, skiers, ultra runners, climbers and almost any athlete chasing a dream and see some of the worst things imaginable done to the human body (and I’m not talking steroids). It’s amazing that with all the shooters out there hanging off cliffs, standing near hurtling objects and general following Capa’s advice that there aren’t more incidents. Working in this arena has always left me cautious but yet rarely hesitant to dive into whatever’s at hand.

That was all questioned this week with the latest handy work on my knee. There’s not much I don’t consider when putting together an image but the examples below are perhaps evidence that we all need to take stock of risk sometimes. Get insurance, build your savings and eat your spinach.

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Now.

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On assignment for European magazines at Selkirk Mtn Lodge, BC, Canada (with four days left).

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Leeches after multiple days in Taman Negra National Park, Malaysia.

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Ice Cube on Web 2.0

If you’re an admirer of Russel Simmons then this interview with Ice Cube on Brandweek might peak your interest in the NWA original. Ice Cube clearly is careful with his business forays and much more intentioned then the average joe. His views on reputation and quality are right on the money.

In short, he’s working with Microsoft on a new broadband TV network (UVNTV) that will “provide network television quality programming

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“Paris Hilton is some sort of branding genius. She inspires me.”

Witty Q & A in Fast Company with recent Montana guest speaker Alex Bogusky Chief Creative Officer of Crispin Porter + Bogusky. CP+B “has made a name for itself with its unique, irreverent style” for brands like Volkswagen, Burger King and Nike from offices in Miami and Boulder.

His views into branding are stimulating as you can tell from title quote. He touches on ideas, The Onion and pop culture with equally good results. Also dives into into an ad campaign by CP+B for Pearl Izumi and their ‘We Are Not Joggers’ campaign which is brilliant. Simple and extremely effective in getting to the heart of what runners believe while personifying the brand.

And if you’re into his take on the current climate Creativity has a four part interview with him here. In the first interview Bogusky relates why CP+B moved to Boulder responding, “…the original intention was to say hey you can be anyplace you want to be.” That seems like solid advice across the visual media board applying to photography more than ever.

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“Innovative Minds Don’t Think Alike” or Stay Uncomfortable

“IT

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Keep ‘em all and sort ‘em later

Going through older work including slides from more than a decade ago and keep hearing the voices of archiving. “Hey Heath, the best way to be a better shooter is to get a larger garbage can”, ie, edit, edit, edit (and trash the rest) and the polar opposite of “there’s still 100+ GB of room left in the archives”, ie, keep everything that comes through.

Feel like I’ve transitioned from the former to the latter. With drive space as cheap as it is and getting cheaper why not save the edit time and keep it all. Doesn’t mean that the garbage gets out to everyone but it’s great to save the time of all the stars and ratings that DAM advocates can’t get enough of. And in the end, it’s always enjoyable to dig into the archives and find the gems.

Found these from an adventurous project in Ecuador a few years back. Don’t trash images – keep ‘em all and sort ‘em later. Imagine if you still had all those negatives from your past floating around to go through?

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2008 :: Fresh Site, New Blog

After working on the new site and blog for the past few months everything’s finally come together. What you have here in front of you is a large collaboration and I’m indebted to Neon Sky Creative Media for all their work. Jayson, Erin, Aleece and Brandon were good enough to assimilate a barrage of ideas and concepts into their own polished final product. Don’t hesitate to let us know what you think.

Likewise, with the new year underway I wanted to dole out props to the past year – a great one it was. The numerous clients, agencies, assistants, models, athletes, behind the scenes people and others have really come through. Special gratitude to Lowell – your the man, good luck on the next adventure.

As for this outlet, I’m typing furiously with intentions of sharing how the business of location photography works for those of us motivated enough to brave it outside metro areas. Nearly all materials (books, lectures, etc) on photography have been and continue to be focused on specific areas, ie, places with resources, rental shops and excellent sushi. With the expanding role of technology, however, business, visual media and photography are exponentially more mobile and less dependent than ever before on place.

What counts more heavily in the world today is business sense, tech knowledge and of course camera skills (though sharing a name with a candy bar never hurt either). None of which are inherently locale dependent. With that in mind, I’ll be floating ideas here that work or don’t as they pertain to location photography and the ability to excel in the business regardless of your local population base. Besides, any day is better when, like this AM, you can get a sunrise summit and a few turns before work.
Looking forward to the dialogue,

Heath

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