Sometimes the best thing to do is run the opposite direction you see everyone else going. This obviously applies to life in general but is no doubt valuable in creativity and business from time to time as well.

In today’s hyper connected web 2.0 world we’re bombarded with attention to what’s happening everywhere all at once. It’s far too easy to get caught in the current if you don’t have a clear vision. What can you do to keep that vision and maintain your voice?

Rob Haggart on his blog A Photo Editor points out a few things via the endless well of the Gaping Void here. Rule numero uno ‘Ignore Everybody’. This would be a good excuse to dump the iphone, the email, the blogs and everything else for a week or so and find what brought you to your work in the first place. There’s a superb pdf of all 36 points here.

A close second (#5) ‘ You are responsible for your own experience’.