i’ve been working on this idea for the past year + though it’s taken a beating lately with the economy + budgets being what they are i’m really happy with it’s success. i talked about the idea of including an optional line item for clients interested in carbon offset way back when. basically it’s a way to help negate a portion of a nasty cycle.

it’s been a pleasure to work with brands such as cosmo, merrell, 24 hour fitness + a handful of agencies among others on this. always surprising who declines though luckily they have been in the minority but let’s just say that not all companies are what they claim.

my help with this process has come from a great sf based organization called terra pass. specifically, if you’re a business then get in touch with mira rubin karp (business [at] terrapass.com). she’s the sales + busn development manager + can help with everything. the two big ways to work with terrapass is to join their Carbon Balanced Business Program (below) + have mira calculate the amount due to offset your office (electricity, etc). the other is for specific trips as mentioned above. either way she’s a rock star, thanks for all the help mira. here’s her explanation of everything terrapass puts together:

The TerraPass Carbon Balanced Business Program is designed to help businesses balance out the carbon emissions created from their daily operations. Businesses of all sizes have an impact on climate change and we are excited about this opportunity to further engage them in what TerraPass is doing.

The calculator looks at five aspects of a typical organization