talking with another photographer lately + interested in his take on publication as promotion. basically said that he works to get his name out in as many venues as possible, editorial + commercial, because that acts as advertising + promotion for his work. i’m not sure that putting one’s name anywhere is the best strategy but am enamored with the idea of publication as promotion.

nice spread here for southwest airlines in the current version of spirit, their in-flight mag.

great thought on mental twilight from author jonathan safran foer in the online version of spirit.