with the release of the jesus pad this past weekend there’s no doubt that many aspects of visual media + the publishing industry will change. one part of that in particular that i’m interested in is the concept of vertical video. it seems almost non existent today + yet i hear predictions that it’s on the way in a large scale + i’d have to agree.

coming from a photography background one of the very first things i did with my 5D II was shoot vertical video. not because i knew at all what i was doing but purely from a visual standpoint as i was used to seeing that way. in that vein, i’m interested in seeing what the online editions of your fav mags adopt – seems to me that there’s a place for vertical video to fit within the print columns that dominate our publishing industry. i’m already concepting a project for later this year that will be anchored in the vertical format. in the time being, let’s see if this blows up or not.

here’s a dated test sequence of animated stills that gives a small taste of vertical, though in this case it’s running splitscreen. definitely a fan of this as it makes vertical stills or footage that much more versatile as the clip could run as stand alone vertical embedded in an online mag column but could pop out to standard 4:3 or 16:9 once open in it’s own page.

20080430_roadtest from heath korvola on Vimeo.