wrapped up a week of being inspired last week with students pursuing their passion for photography with a talk i give called my better is better then your better. it’s based on the nike / w+k ads from a few years back. the idea being that we’re all around to (a) be in business + (b) be creative. pursue passion, work hard + take pride in what you do. we should all be able to say “my better is better then your better” in some way, be it simply expressing our personal point of view or dominating what you do best. it’s not a put down towards others as much as it is a statement of belief in your self, your work + perhaps most importantly your efforts.
reading courtesy of ibooks on my flight home i was then caught by this piece off change this titled The Power of Passionate Creatives. the one thing among many that stood out for me was this,
Passion puts you ahead of the competition.
An interesting thing happens when we pursue our passions as our profession: We actually seek out more challenges. Rather than viewing them as sources of stress, we see them as opportunities to get better faster.
We want to push ourselves to the next level, and we get restless if we remain in the same place too long.
No matter what the area of work, some people are quite passionate about what they do. They can’t wait to get to work and test themselves. They love to drive their performance to new levels.
Increasingly, these are the people you will be competing with in the future.
We’ll say this a different way:
If you are not equally passionate about the work you do, you will undoubtedly get marginalized. The pressures will just be too overwhelming.
brilliant. kind of thing you intrinsically develop as a creative business owner but never put into place as an advantage. my better is better… in crazy synchronicity the piece even touches on my current book Matt Crawford’s Shop Class as Soulcraft where he argues that working with one’s hands can have deeply philosophical, even spiritual, meaning. if you haven’t, you should.
so here’s to creativity coming out your ears. this mind blowing trailer from life cycles, might help. it’s the best thing i’ve seen lately. pure inspiration. an ex pro rider friend relayed to me,
Holy ?!@#, I believe the standards for bike movies just went up a notch. Looks like a National Geo documentary merged with The Collective. Super rad.