copyright + search + white space = change
November 6th, 2008recently have heard the rumbling of several changes that are currently or soon to occur with significant impacts on issues that are close / directly related to visual media. while unclear now as to the outcome i think that each of these changes will have far reaching affects.
copyright :: talking with a german journalist lately she was filling me in on royalties she gets through a government program there. asking what the hell she was talking about she filled me in on the concept. basically, on behalf of writers throughout the country (you have to prove that your published, how many words your write, etc) the government asses a tax on all copy machine manufacturers. it’s a type of royalty for her based on the use, or possible use, of her work.
in this same respect, asmp released a bulletin late last week detailing a ‘landmark’ settlement between google and the authors guild. the ag “has been the published writer’s advocate for effective copyright, fair contracts, and free expression since 1912.” in that capacity they went after the google monster for putting page after page of millions of books online thereby infringing on copyright. this is my favorite clip from that bulletin,
Many of these were older books in the public domain, but millions of others were still under copyright protection. Nick Taylor, then the president of the Guild, saw Google’s scanning as “a plain and brazen violation of copyright law.” Google countered that its digitizing of these books represented a “fair use” of the material. Our position was: The hell you say. Of such disagreements, lawsuits are made.
in the end the settlement is still awaiting final approval but google listened and will hand over nearly $45 million for authors and publishers to dole out. so much like our german brothers and sisters word wranglers may be looking at a bit of royalty in the form of $60 or so dollars.
search :: it’s always exciting to see if you can stay one step ahead and guess what kind of wacky pitch will come out of this field next. though the verdict is still a ways off i see the latest work by imagespan as having huge potential. this is especially true in a time of declining digital railroads and larger outlets and growth in the everyman digging in heels in regards to copyright and usage. they are now offering a service called licensestream that can essentially license, track and manage your work.
it goes as far as tracking individual images based on proprietary backend work that’s embedded in each image. you can then distribute anyway that you see fit knowing that the software will track and license the images according to your parameters and your royalties will automatically accrue. need to see a bit more on this one but the concept is cutting edge. after all, we have potential distribution channels at our disposal and the best we can put out is second rate grab shots of our kids because we’re huddling in the corner trying to protect our work and make a living.
of course search doesn’t stop with still images. the video technology, which is only becoming more vital now that hi end pro cameras feature hd video such as the soon to be released canon 5D mark II. the wall street journal recently reported on technology by a company out of ca called VideoSurf Inc that can actually search the content of the video - not just tags and keywords as is the current format. the result they claim is that their “computer vision algorithms” produce more relevant search results. essentially there’s a massive change going on with the very nature of our search capabilities. in the same way that google and search in general altered the online landscape, visual media is overdue for an upgrade.
white space :: and lastly, where all the speed may come from to disseminate said media. if you haven’t heard about the move to all digital tv in early 2009 there’s some bandwidth opening up. and everyone wants their slice. in recent rulings the FCC has decided (5 to 0) to dole out some of this space, known as white space, to internet providers thereby increasing speeds noticeably. businessweek has more here as does this computerworld blog. it sounds good, wonder what kind of a time frame we’re talking about.
who would of thought this was the kind of change that everyone’s been talking about for the past 18 months all scheduled for this week.





